The short version
- We collect as little personal data as we can.
- Most of our apps and games work without an account.
- Some apps use trusted third-party services for analytics, crash reports, ads or purchases. Each app’s store listing shows which ones.
- We never sell your personal data.
- You can ask us to access, correct or delete your data at any time.
Who we are
“The Noisy Fox”, “we”, “us” and “our” refer to The Noisy Fox, an independent studio that develops and publishes mobile applications and games. For the purposes of data protection law, we are the data controller for the personal data described in this policy.
You can contact us about anything in this policy at thenoisyfoxstudio@gmail.com.
What this policy covers
This Privacy Policy applies to:
- every mobile application and game published by The Noisy Fox on Google Play, the Apple App Store or any other store (together, the “Apps”);
- our website and the free tools on it (the “Site”); and
- any emails or support conversations you have with us.
An individual App may have additional privacy information in its store listing (Google Play’s Data safety section and Apple’s App Privacy details). Where an App does something not covered here, that information applies in addition to this policy.
Information we collect
Information you give us
- Contact details, such as your name and email address, when you email us, join a test or ask for support.
- Content of your messages, including feedback, bug reports and any screenshots you choose to send.
- Account information, if an App offers an optional account or cloud save. This is usually limited to a username, an email address or the sign-in identifier provided by Google Play Games or Apple Game Center.
Information collected automatically
Depending on the App, we or our service providers may automatically collect:
- Device information, such as device model, operating system version, language, screen size and app version.
- Usage and gameplay data, such as levels completed, session length, features used and in-app events.
- Diagnostics, such as crash logs, performance data and error reports.
- Identifiers, such as an app-instance ID, and in Apps that show ads, the advertising ID provided by your device (Google Advertising ID or Apple IDFA). On iOS we only access the IDFA if you allow tracking through Apple’s App Tracking Transparency prompt.
- Approximate location, at country or region level, derived from your IP address. We do not collect precise GPS location.
Device permissions
Some Apps may ask for access to features such as the microphone, camera, photos or notifications. We only ask when a feature needs it, we explain why, and the App keeps working if you say no. Audio or images used by a feature are processed on your device unless that App clearly tells you otherwise. You can change permissions at any time in your device settings.
Information we do not collect
We do not collect your contacts, SMS messages, call logs, precise location, health data or financial card details. Payments are handled entirely by Google Play or the Apple App Store.
How we use information
We use the information described above to:
- provide, run and maintain the Apps and the Site;
- save your progress and settings;
- process in-app purchases and restore them on new devices;
- fix crashes and bugs and improve performance;
- understand which features people use so we can make the Apps better;
- show ads in Apps that are ad-supported, and measure how those ads perform;
- answer your questions and support requests;
- keep the Apps safe and prevent fraud, cheating and abuse; and
- comply with our legal obligations.
We do not use your personal data to make decisions that have legal or similarly significant effects on you based solely on automated processing.
Legal bases (EEA, UK and Switzerland)
If you are in the European Economic Area, the United Kingdom or Switzerland, we rely on the following legal bases:
- Contract: to provide the Apps and any purchases you make.
- Legitimate interests: to keep the Apps secure, fix bugs, understand usage in aggregate and reply to you. We balance these interests against your rights.
- Consent: for personalised advertising and any optional analytics where the law requires consent. You can withdraw consent at any time in the App or in your device settings.
- Legal obligation: where we must keep or disclose information by law.
Third-party services
Our Apps may use some of the following service providers. Not every App uses every service. Each App’s store listing shows which data is collected and shared.
| Service | Purpose | Privacy policy |
|---|---|---|
| Google Play Services | App delivery, sign-in, licensing | |
| Google Play Billing | In-app purchases and subscriptions on Android | |
| Google Play Games Services | Achievements, leaderboards, cloud saves | |
| Google Firebase (Analytics, Crashlytics) | Usage statistics and crash reports | Firebase |
| Google AdMob | Advertising in ad-supported Apps | |
| Unity Technologies | Game engine services, analytics and ads in some games | Unity |
| Apple App Store, StoreKit and Game Center | App delivery, purchases and game features on iOS | Apple |
These providers process data under their own privacy policies and, where they act on our behalf, under contracts that limit how they can use it.
Advertising
Some free Apps show ads. Ad partners may use your device’s advertising identifier and similar data to show ads and measure their performance. Where the law requires it, we ask for your consent before showing personalised ads.
You can control ads tracking at any time:
- Android: Settings → Privacy → Ads, where you can reset or delete your advertising ID.
- iOS: Settings → Privacy & Security → Tracking, where you can stop apps from asking to track you.
Some games offer optional rewarded ads. You will only see these if you choose to.
In-app purchases
All purchases are processed by Google Play or the Apple App Store. We never see or store your full payment card details. We receive a record of the transaction, such as the item bought, the time and an order identifier, so we can deliver what you bought and restore it later.
Children’s privacy
Most of our Apps are made for a general audience. We do not knowingly collect personal data from children under 13 (or the minimum age in your country) without verifiable parental consent.
If an App is designed for or directed at children, it follows Google Play’s Families policy, Apple’s Kids category rules and the US Children’s Online Privacy Protection Act (COPPA). In those Apps we do not show personalised ads, we only use ad and analytics providers certified for use with children, and we collect the minimum data needed for the App to work.
If you believe a child has given us personal data, please email us and we will delete it.
When we share information
We do not sell your personal data, and we do not share it for cross-context behavioural advertising except as described in the Advertising section with your consent where required. We only share information:
- with the service providers listed above, to run the Apps;
- if required by law, court order or a lawful request from public authorities;
- to protect the rights, safety and property of our players, the public or The Noisy Fox; or
- as part of a merger, acquisition or sale of assets, in which case this policy will continue to protect your data and we will tell you before anything changes.
How long we keep data
- Support emails: up to 24 months after the conversation ends, then deleted.
- Analytics data: up to 14 months, then deleted or fully anonymised.
- Crash reports: up to 90 days.
- Account and cloud save data: for as long as your account is active, and deleted within 30 days of a deletion request.
- Purchase records: as long as required for tax and accounting law.
Data stored only on your device is removed when you uninstall the App.
Security
We use reasonable technical and organisational measures to protect personal data, including encryption in transit, access controls and working with reputable providers. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we take it seriously and will notify you and the authorities of a breach where the law requires it.
International transfers
Our service providers may process data in countries other than your own, including the United States. Where we transfer personal data from the EEA, UK or Switzerland, we rely on appropriate safeguards such as the European Commission’s Standard Contractual Clauses or an adequacy decision.
Your rights
Depending on where you live, you may have the right to:
- access the personal data we hold about you;
- correct inaccurate data;
- delete your data;
- restrict or object to certain processing;
- receive your data in a portable format;
- withdraw consent at any time; and
- lodge a complaint with your local data protection authority.
California residents: under the CCPA as amended by the CPRA, you have the right to know, delete and correct personal information, and to opt out of its sale or sharing. We do not sell personal information. We will not treat you differently for using your rights.
To use any of these rights, email thenoisyfoxstudio@gmail.com. We will reply within 30 days, and may need to confirm your identity first.
Deleting your data
You can delete your data at any time. See our data deletion page for step-by-step instructions, including how to request deletion without reinstalling an App.
Changes to this policy
We may update this policy as our Apps change or the law changes. When we do, we will update the date at the top of this page. If the changes are significant, we will let you know in the App or by email before they take effect.
Contact us
If you have any questions, requests or complaints about this policy or your data, email us at thenoisyfoxstudio@gmail.com. We read every message.